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That would be Harding's Westwood Cyclery on Westwood Boulevard - just a few blocks south of the UCLA campus.
In addition to Hetchins the shop was an agent for Raleigh, Carlton & Peugeot. They also had a house brand Harding badge, cycles produced for them by Holdsworthy.
Charlie Harding closed the shop about 1990-91 and moved back home to Ireland for his retirement.
Purchased me first road machine there in 1965 - a white Peugeot model U08.
The loft above the cash register was a wonderful repository for many first quality vintage framesets and fittings.
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