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The OFFICIAL John R Alexander / Rocket bike advertisement, newspaper article thread!

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39Rocket

Sheffer & Son Rocket Bikes
FINALLY!!!
I have wanted to track down original advertisements, news paper articles etc for John Alexander who invented the rocket bikes and scooters I collect. I’ve been trying for over a year to find anything, especially 1939 and World War Two era.

Well, after traveling over 17 hours with my 5 year old son Aaron and with the help of our friends Jerry and Lisa Nelson. And a LOT of help from Mrs Shirley Bridges of Paris Junior college for her research on my behalf, we now have an original 1939 advertisement with the Original design fork for the rocket bikes, AND a 1939 picture of John Alexander!
No pictures of him were previously published in bike collecting circles!!! This is so exciting for me!!

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He went from making bicycles to helping the war effort with his machinery
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Here’s some 1947 (bikes) and 1948 (motor bikes) advertisements
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And 1970 article

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And the 1983 article on the fire
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What a Christmas ad! I’m wondering if he sold any rockets or if this was just to get attention for his shop. Supposedly he sold new Schwinn bicycles too. Seems like if he sold them there would be more original paint bikes around
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Here’s a different variation of the 1939 ad. 4 days later on November 30th 1939 he added prices. He sold a wide range of new and used bicycles and scooters so not sure what the prices represent. But very interesting find

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