I wasn't suggesting a restoration, just a deep clean. For collectors on here who can see through surface rust and dirt, keeping it as is is a great option. But most likely they will clean it themselves and keep it? Maybe. However, if you're wanting to get the most money you can out of it, a deep cleaning with a sparkly finish will attract the customer who isn't a pro... Maybe had one back in 1967, or 67 is their birth year, or maybe a parent of theirs had a 67. The people who have yachts and live in areas where the difference between $800 and $1000 is fly poop in pepper will expect it. Everyone else will likely be looking for the best deal thy can
Wow, thank you so much for such a generous reply. I have to admit, I don't think I have what it takes to dissemble the bike and do all that! In part, because I've been dealing with my mom's house for 2 1/2 months now, and just don't have the stomach for another chore. I live out east, or I'd take the bike with me and work on it long-term as a project. Probably best for me is selling it as is, though I just ordered the scotch-brite, I will at least very carefully give that a try on the non-painted non-stickered parts. Now, when you say non-painted, you mean anything that's clearly silver-colored -- don't touch anything that's coppertone? Also, do I not run a chance of scratching the metal with the scotch-brite?
And no, do not touch any paint with the scrubber. Just use a microfiber cloth or a sponge for the paint. Light pressure, soap and water, rinse lightly. The paint itself is pretty strongly bonded to the frame, just the logos and possibly around any areas of chipping you'd want to baby it