My experience with Worksman was in the early 1980s in Va. Beach. Our shop was moving a lot of cruisers and Worksman industrial bikes became quite popular with a subset of our cruiser clientele.
We modded these per customer request just ae we did Schwinn Cruisers with tubular forks, Super Jet bars. etc. The Worksman bikes had 120 Ga. spokes on dimpled double wall steel rims. They were industrial strength. Color choice was no problem if you liked basic black, red or yellow...at least for awhile.
During this time period the shop owner and I met the plant manager of Worksman, Wayne Sosin, at the annual NYC trade show. He commented about the sizable orders we we sending in and wanted to know about our market. It was not long after that chat that Wayne came down to our shop to see for himself what we were doing. After that visit Worksman modded the "beach cruiser"/newsboy bikes we bought even to the extent we had custom color choices (think pink, electric green, purple). If you see some of these old Worksman bikes with flamboyant colors don't dismiss them as repaints - they could very well be factory paint. I can't recall if they modded the fork or swapped out 4 bolt BMX stems for our market
(like Schwinn eventually did) but some other easy component changes were made per our request like Super Jet bars, whitewall tires, etc..
I recall we had a number of frame failures at the top tube/headtube lug due to the customers bunny hopping curbs, etc. and the significant front wheel weight helped fatigue the joint. Up to that point, Worksman rarely had any frame failures and Wayne said they had no idea what these were cruisers being used for in our market (bunny hopping, etc.). That lug area was strengthened/improved soon afterwards and all of the bad frames were replaced/no questions asked.
Saw Wayne a decade or so ago at the Vegas Interbike and he was the same genial person who loved what his was doing.
Worksman bikes would never win a beauty contest but they certainly had a following back then.